Blog Title = H1 Tag (Hierarchy of Information on a Page)
Headings make your blog post easier to read and scan. They also provide the opportunity to include secondary and related keywords. Which can increase your rankings for those terms, as well.
Visually, headings break up large sections of text. They also make it easier for users to navigate through your blog post to find the exact information they are looking for.
For search engine bots, heading tags communicate more about the content on the page. And the topical depth and breadth of your SEO blog post.
H2 Tag Sections Your Blog by Overarching Topic
Here are some tips for optimizing your heading tags:
- Only use 1 H1 tag. For our blogs, this will be the blog title and communicate the main topic of your blog post. This often displays on SERP (search engine result pages) as the clickable hyperlink to your page.
- Tips to optimize the title:
- Keep titles 60 characters or less
- Include primary keyword as close to the beginning as possible
- Make sure the title is communicative & click-worthy
- Use logical hierarchy. H2s should appear below your H1, H3s below H2x, etc.
- Include secondary keywords. And elaborate on those topics in the body content.
- Be descriptive and concise. Headings that are too long can be difficult to read and scan.
“We don’t recommend using bottled water unless it’s in the case of an emergency. Or something has gone very wrong. Like in the case of Flint, Michigan, where there was no safe water for anyone to drink.”
- Tasha Stoiber, Environmental Working Group senior scientist
H3 Tag - Meta Descriptions & Title Tags
Another important aspect of writing a blog post for SEO is the meta description and the title tag.
The H1 tag is customer facing while the "title tag" is for search engine bots. You an input the title tag (use the blog title) in the "SEO Title" field in the same section you add the blog name & handle.
The meta description is the copy that displays under the page title on SERPs, and gives users and search engines more information about the topic & subtopics that your blog post covers.
Best practices include:
- Less than 105 characters
- Includes related keywords or keyword variations
- Optimized for search intent (what question is the user trying to answer?)
- Includes click-worthy information or a call to action
H4: Include Links to Other Relevant Content
Internal linking to PDPs, PLPs, and other blog posts help users find relevant content and help search engines discover new pages. They showcase that your website features lots of helpful content about topics in your industry.
Here are some best practices:
- Prioritize relevance and natural linking. Only link to pages with value to the users.
- Pay attention to anchor text. It should be concise and accurately describe the content of the linked-to page.
- Don't internally link to pages with 301 redirects. You should link to the most up-to-date URL.
H5 Tags: Can Tags be Questions?
Yes! Including questions users search then providing the answer to those questions is helpful for users. For example:
H6: Can a Solar Generator Run My Fridge?
Solar generators use energy converted from the sun to run electronics and, with enough power, can even run big appliances like your fridge.
- The water inside you, making up about 60% of your body, helps maintain body temperature. And the proper balance of fluids your body needs.
- Drinking water can lower your calorie intake and reduce your weight. Drink water instead of beverages with calories and eat foods with high water content.
- Drinking water can energize your muscles. Your cells need a good balance of fluids and electrolytes. It’s especially important to drink plenty of water before and during exercise.
- Drinking water helps your skin look better. Your skin absorbs the water you drink and acts as a barrier to fluid loss.
- Drinking water helps your kidneys function properly. Your kidneys can do a great job of getting rid of toxins in your body. But only if enough water is flowing through them.
- Drinking water helps your bowels function normally. Without enough fluids, constipation will occur.
Watch Out for Dehydration
When you’re thirsty, it’s possible you’re dehydrated. Water can take care of that issue. But we don’t always know when we’re dehydrated. Especially as we age.
If you’re feeling tired or foggy, or are in a bad mood and don’t know why, it could be dehydration. Water transports oxygen and nutrients to our cells. It also helps us digest food and lubricate joints. No wonder we feel “off” when we’re dehydrated.
Dehydration Impacts on Performance
One study showed people can become dehydrated if they lose just 2% of their total body weight due to water depletion. Results include light-headedness and headaches. Plus dry mouth, muscle weakness, and dry skin. Even mild dehydration can greatly affect 5 of our core functions:
1. short-term memory
4. short-term memory
2. concentration
5. physical performance
3. energy levels
The Bottom Line
Drink more water. Your muscles, skin, kidneys, and bowels will thank you. But avoid drinking it from plastic water bottles that can do more harm than good.
At 4Patriots, we are proud to offer products that make fresh, chemical-free water available to you & your loved ones at all times.
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